Managing remote workers is about strong communication and well defined processes and expectations. Remember, they are working remotely so at the beginning they will need a lot more information as they are getting to know and understand your company and its culture.
Content Marketing and Blogging
The way to drive traffic and increase your profit margins is through content marketing.
Anybody who is serious about eCommerce will go hard on content because they know that it takes time to build organic traffic or augment paid traffic that leads to free traffic flow forever. Sometimes people are shortsighted and figure it will take too long to get organic traffic. They want results now.
Content marketing is about playing the long game. It takes a while to create and publish the content for Google to pick up on. Consistency in putting out regular and relevant content that your audience wants to see is key.
DropInBlog is a really great blogging product created by Jesse Schoberg to help businesses blog really well. It is simple, clean and packed with all the features people need to generate traffic to their websites. Check it out in the links below.
If content marketing is not your strong suit then you can outsource and build a remote team for it. They can do the copywriting, the SEO research and the graphics to get all that done. With your involvement the majority of the work is done by a team you outsource. .
Takeaway #1 Remote working can be done.
Takeaway #2 Make outputs your focus.
Takeaway #3 Define your processes and expectations as early and clearly as possible.
Connect with Jesse Schoberg
Personal Blog: https://schoberg.net
Company site: https://dropinblog.com
Shopify App: https://apps.shopify.com/dropinblog-seo-friendly-blog
Hire by the Hour:
Hire by Salary:
Dynamite Jobs: https://dynamitejobs.com
Content and Social Media by Janine Mapa: https://janinemapa.com
Design by Many Pixels: https://www.manypixels.co/