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eCommerce Blog

Lorna Leaver 1814 May 2020
Why You Should Barcode Every Product | 25Sadaf Beynon

An Interview with Lorna Leaver of GS1

Heikki Haldre 167 May 2020
Three Top Tips For Startup Success From Expert, Heikki Haldre | 24Sadaf Beynon

A well planned strategy is critical to helping any startup successfully launch their venture and retain their competitive edge. A startup without a strategy will lack clear goals and direction to keep their business afloat.

Chris Raven 1429 Apr 2020
Understanding Growth Hacking For Your Business | 23Sadaf Beynon

Too often we become focused on new and trending data-driven marketing and forget the fundamental old school principles. Marketing isn’t an isolated discipline and it needs an holistic approach.

Alina Ghostb 1123 Apr 2020
The 3 Pillars of SEO | 22Sadaf Beynon

Many of us don't fully realise the rich benefit of SEO and SEO done right. A large part of online traffic is driven by search engines and as smart as search engines are, they still need our help to access certain pieces of information.

Ian Moyse 0416 Apr 2020
7 Steps to Build Your Personal Brand with Ian Moyse | 21Sadaf Beynon

Whether you know it or care to admit it, we all have a personal brand. It goes beyond marketing and promotion to the perceived influence and credibility of the person behind the name and picture.

Chloe Thomas 018 Apr 2020
How to Get Traffic That Buys to Your Website | 20Sadaf Beynon

Chloe Thomas in her latest book, How to get traffic that buys to your website, addresses the struggle people have with driving traffic that buys to their website.

Screenshot 2020 04 03 at 09 38 56 a3 Apr 2020
12 Ways to Improve Website to Increase ConversionSadaf Beynon

As much as we like to repeat the old saying, “don’t judge a book by its cover”, we all know that first impressions really do matter. Within seconds we make snap judgements which influence our perception of what is or isn’t credible. Websites are no different.

Matt E 4420 Mar 2020
Rethinking Your Business Strategy in Light of CoronavirusMatt Edmundson

We have all found ourselves on the war-path in the wake of coronavirus. Instead of reacting to all that threatens to derail our businesses, now is the time to consider how we can reframe our businesses and be proactive in these unprecedented times.

Black recordering microphone 5580020 Nov 2019
Podcasting for your eCommerce Business and a Review of Season 1 | 19Sadaf Beynon

In today's show we are wrapping up Season 1 with some lessons learned and some tips on why and how you can podcast for your own eCommerce business. Listen in and also find out what is coming early 2020 in Season 2.

Communication connection contemporary 26170622 Oct 2019
The Five Essential Emails for Successful eCommerce Email Marketing | 18Sadaf Beynon

Email marketing is still the best and most effective marketing channel across all industries. It has the ability to reach out to an audience that is already engaged and it gives businesses a much higher ROI than any other digital channel.

Desk guy man 706015 Oct 2019
Create a content marketing strategy that will grow your business | 17Sadaf Beynon

Content marketing sets the tone for your brand and it has a huge impact on the bottom line. Learn how you can create valuable, relevant and consistent content to drive traffic and generate leads for your business.

Electronics girl hands 3597579 Oct 2019
Three Ways to Personalise the Digital Customer Journey | 16Sadaf Beynon

eCommerce personalisation is critical for online success. By giving consumers a personalised customer experience you can massively improve conversion rates and customer retention. Here's three ways to personalise the customer journey to enhance customer experience, engagement and loyalty.