Free Diagnostic Tool
Discover Your eCommerce Health Score
Answer ~85 questions across 7 critical areas of your business. Get an instant score with personalised insights — and find out exactly where to focus next.
Takes about 20 minutes. Save progress and come back any time.
The 7 Slingshot Framework Areas
Each area of your business gets its own score. Together, they paint the full picture of your eCommerce health.
Product
Sell
Evaluate your product strategy, range effectiveness, and how well your offerings convert browsers into buyers.
12 questions
Brand
Story
Assess the strength of your brand narrative, customer understanding, and how consistently your story is communicated across all touchpoints.
10 questions
Technology
Tech Stack
Assess your technology infrastructure, platform performance, and how well your systems work together to support growth.
15 questions
FUEL Framework
Marketing
Evaluate your marketing effectiveness, channel diversification, and how well you acquire and retain customers.
15 questions
Conversion
Optimise
Evaluate your conversion rate optimisation, checkout experience, and how effectively your site turns visitors into customers.
12 questions
Post-Purchase
Experience
Assess your post-purchase experience, customer retention strategies, and how effectively you turn one-time buyers into loyal repeat customers.
11 questions
Scaling
Growth
Measure your business growth trajectory, revenue health, and readiness to scale through order value, retention, and profitability.
10 questions
How It Works
Sign Up
Enter your name and email. We'll send a magic link — no password needed.
Answer Questions
Work through 7 sections at your own pace. Progress is saved automatically.
Get Your Score
See your results with a radar chart, section breakdowns, and next steps.
Ready to find out where your business really stands?
© 2026 Aurion Company. All rights reserved.